Salary Range:
$160,000 USD - $175,000 USD
Specific compensation will be based on candidate’s experience, skills, qualifications, commercial considerations, and other job-related factors permitted by law. At Russell Investments, salary is just one part of our compensation package. Our total rewards approach includes an annual performance bonus (subject to eligibility criteria) in addition to participation in our competitive benefits programs including healthcare, retirement, vacation, and wellbeing programs.
Job Description:
Russell Investments is a leading global investment solutions partnerprovidinga wide range of investment capabilities and implementation services to institutional investors, financial intermediaries, and individual investors worldwide. We help clients achieve better investment outcomes through deepexpertisein asset management, consulting, and portfolio implementation.
Russell Investments isseekinga highly strategic, commercially mindedDirector, North America Institutional Marketingto lead marketing efforts supporting our Institutional business across the United States and Canada. This leadership roleis responsible fordeveloping and executing integrated marketing strategies that strengthen Russell Investments' brand, deepen engagement with institutional investors, generate business opportunities, and support long-term growthobjectives.
Reporting to theSenior Director, North America Marketing, this rolewill serve as a key partner to Institutional Sales, Consultant Relations, Investment Division leadership, and senior executives across the firm. The successful candidate will combine strategic marketingexpertisewith strong execution capabilities, bringing a proventrack recordof driving results in the asset management industry.
This individual will play a critical role in shaping how Russell Investments engages with some of the industry's most sophisticated audiences, including Chief Investment Officers, pension plan executives, healthcare and endowment investment committees, consultants, OCIO prospects, and institutional decision-makers.
Institutional Marketing Strategy & Leadership
Partner closely with Institutional Sales, Consultant Relations, OCIO, and Investment Division leaders toidentifymarket opportunities and create targeted marketing initiatives.
Lead integrated campaigns across thought leadership, content, digital, events, client engagement, and demand generation channels.
Executive Events & Client Engagement
Lead the strategy, planning, and execution ofhigh-impactlive, virtual, and hybrid events targeting institutional investors and consultants.
Design and deliver executive-level experiences that engage Chief Investment Officers, investment committees, senior consultants, and other institutional decision-makers.
Partner with senior executives, investment leaders, and subject matter experts to develop event content, agendas, and thought leadership programs.
Content, Product Marketing & Thought Leadership
Collaborate with Product Marketing, Investment Division leaders, and subject matter experts to bring investment capabilities, market insights, and client solutions to market in compelling and differentiated ways.
Lead thedistribution of institutional-focused thought leadership, market commentary, investment insights, and strategic content across multiple channels.
Ensure consistentbrandpositioning and messaging across campaigns, events, client communications, and sales enablement materials.
Cross-Functional Collaboration
Work closely with digital marketing, communications, creative services, analytics, and product marketing teams to deliver integrated programs.
Measurement & Optimization
Leverage audience, engagement, and campaign performance data tooptimizemarketing programs, event strategies, and client engagement initiatives.
Collaborate with digital marketing partners to improve audience targeting, campaign performance, lead generation, and conversion outcomes.
Bachelor's degree in Marketing, Business, Finance, Communications, ora relatedfield.
10–12 years of progressive marketing experience within asset management, institutional investment management, wealth management, or related financial services organizations.
Deep understanding of institutional investing, capital markets, investment products, and institutional client decision-making processes.
Experience engaging highly sophisticated institutional audiences, including Chief Investment Officers, investment staff, consultants, and fiduciary decision-makers.
Experience with outsourced CIO (OCIO), institutional consulting, pension, healthcare, endowment, foundation, or insurance investor segments.
Prior experience in a top-tier management consulting firm (e.g., McKinsey, Bain, BCG, Oliver Wyman,Strategy&,etc.).
The successful candidate willdemonstrate:
This role is not eligible for employment-based immigration sponsorship. Applicants must be legally authorized to work in the United States without employer sponsorship, now or in the future.
Equal Employment Opportunity
Russell Investments is committed to providing equal employment opportunities for all associates and employment applicants regardless of race, religion, ancestry, creed, color, gender (including gender identity which refers to a person's actual or perceived sex, and includes self-image, appearance, behavior or expression, whether or not different from that traditionally associated with a person's biological sex), age, national origin, citizenship status, disability, medical condition, military status, veteran status, marital status, sexual orientation, past or present unemployment status , or any other characteristic protected by law.